Companies have historically spent a lot of time, energy, and money investing in human-led first-touch experiences. As the labor market tightens and customer expectations increase, offering a consistent experience has become increasingly difficult. XAPP AI can help.
Many small business owners find themselves trying to do more with fewer people, and the employee and customer experience suffers. To help alleviate some of the burden, we’re proud to announce that small businesses can now add a XAPP AI-powered chatbot to their website for free.
It’s important to design chatbot conversations and experiences carefully to ensure that they are effective and engaging. XAPP AI’s chat experience interface was built using strong design principles as a foundational driver of usage and engagement.
Steve Jobs once eloquently remarked, “What a computer is to me is it’s the most remarkable tool that we’ve ever come up with, and it’s the equivalent of a bicycle for our minds.” This powerful metaphor captured the essence of the computer revolution – a device that amplified our mental faculties, just as a bicycle amplifies our physical prowess. In the same vein, let me introduce a new metaphor: AI is the exercise room for productivity.
People buy differently today than they used to. When they’re able to get answers to their questions in a self-service way, that starts to build trust. As the conversation continues, with the user feeling a strong sense of control, they’ll often be more willing to tell you something about themselves and their intentions. From there, it’s a lot easier to drive them to conversion and capture that lead information.
If you’re an SMB owner who’s interested in using AI, be sure to have a clear understanding of your needs before diving into the capabilities of the technology. Let your expertise in your business be an anchor as you begin exploring the world of AI.
AI-powered digital assistants can be a valuable tool for small businesses, as they can help improve customer satisfaction by always being available, reduce operational costs for the business, and free up staff time.
As new technologies like Generative AI continue to emerge, small businesses will again be at the forefront of testing, using technology to benefit their customers and their bottom line.
Like any new technology, it’s important to weigh the risks before making an investment with an impact on operations. While ChatGPT may not be the right answer for your small business, the underlying technology holds opportunities for all businesses wanting to be here in the future.
The convergence of Conversational AI, Generative AI, and Intelligent Search is creating new possibilities for human-computer interaction that were previously unimaginable – a world where humans are interacting with computers without realizing it.
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