
Five Things to Consider Before Building an Intelligent Virtual Assistant
The benefits of a well executed IVA can range from lowered operating costs to improved conversion rates and the ability to use conversational data to help guide future site or app improvements. The key part of that sentence is “a well executed IVA” because all of the technology in the world means nothing if it doesn’t benefit the user in some way.
To do this the right way, it’s important to ask a few key questions before you build.